First Edition of Which Magazine
From Object Wiki
| First edition of Which? magazine | |
|---|---|
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| Manufacturer | Which |
| Production years | 1950s-present day |
| Production location | (unknown) |
First edition of Which? magazine, 1950s
The Consumer Association was a product of the post-war era. It set out to help guide confused British shoppers through the many new products and competing advertising claims. Launched in 1957, Which? magazine was soon selling 300,000 copies a month and the Consumer Association became the fastest-growing organisation of the 1960s.
Set up as a charity, The Consumer's Association helped people make informed choices about purchases in a marketplace that was rapidly commodifying consumer goods.
The magazine is still running today, and takes no advertising.
Find out more about Which? and the Consumer's Association on Wikipedia, or visit the Which? website.
[edit] How it works
Many experts review common goods to provide consumers with information about which products are the best.
[edit] Memories
When we moved into our own house in 1959 we bought a twin-tub washing machine. We saved for the items we wanted and used the guidance given by Which? magazine.
— Christine Lloyd
Just found the first quaterly magazinesI think there are 6 then it was published monthly ,have also got 1959/60/61/62 editions
— Anon
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Do you remember Which magazine? Add your memories. |
[edit] In the Science Museum
Source: Which?. Entry: No: E2007.210.1. Inv: L2008-4025.
This object is currently on display in the Dan Dare & the Birth of Hi-Tech Britain exhibition at the Science Museum, London.